Social media, the new media, is indeed a powerful source of the voice. It affects, influences and changes the way one person thinks in either a negative way or a positive way.

The new media environment is dynamic and continues to develop in the novel, sometimes unanticipated, ways that have serious consequences for democratic governance and politics. In politics, however, social media have radically altered the way that government institutions operate, the way that political leaders communicate, the manner in which elections are contested, and citizen engagement.

Legacy Media vs New Media
The relationship between legacy media and new media is symbiotic. Legacy media have incorporated new media into their reporting strategies. They distribute material across an array of old and new communication platforms. They rely on new media sources to meet the ever-increasing demand for content.

Despite competition from new media, the audiences for traditional media remain robust, even if they are not as formidable as in the past. Thus, people in politics continue to game up their political games with the use of social media and even apps to also share their day and even their travels and programs.

Is The New Media Doing Good?
The effect of social media is indeed remarkable if it is being used the right way and for the right purpose. Politicians who use social media use it to share their programs and their views online. Basically, sharing a part of themselves too.

By doing that, it gives people the privilege to weigh their choices accordingly to how they see politicians in their social media presence. This also opens to possibilities of politicians and politically inclined people to widen their reach and knowledge most likely in politics and everything in between.

Will it be a Political Agenda?
Sharing on social media is already an agenda. Again, it just depends on how likely you’re going to make use of it. If used in the right way, a political agenda can more be in a positive way and if it is used in a negative way it might be the start of something unhealthy for your political career.

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